About · /about/editorial-methodology
Editorial methodology
How every GEO Glossary entry is drafted, fact-audited, peer-reviewed, and schema-validated before publish. The 4-step workflow + the fact-check cadence.
A reference work is only as good as its accuracy. Every GEO Glossary entry runs through a multi-pass editorial workflow before publish, with explicit quality control on factual claims.
The 4-step workflow
- Drafting. Initial draft prepared with LLM assistance. The draft is treated as a starting point, not a finished entry; every claim is rewritten or removed by later passes.
- Fact-audit. A separate research agent inspects every numerical claim, date, vendor capability assertion, and primary-source citation. Anything that cannot be verified against a public source is softened (a specific percentage becomes "modest", a confident vendor capability becomes a hedge) or removed entirely.
- Independent peer review. Substantive entries (cluster anchors, strong-empirical-claim entries, contested-topic entries) go through one or more rounds of independent LLM peer review after the fact-audit. By "peer review" we specifically mean independent LLM/web review (paste the entry into a fresh ChatGPT or Claude session, ask for fact-checking and conceptual critique) plus source verification, not academic-journal peer review. Edits surfaced by peer review are applied with the same discipline: claims that cannot be backed by a primary source get softened or removed. For practitioner-coined anchor entries in empty or emerging territory, we run three review layers (agent fact-audit, ChatGPT web peer review, Claude web peer review) because each layer catches different error classes: factual / URL / date errors, conceptual coherence errors, and framework adoption issues respectively.
- Schema and structure check. DefinedTerm JSON-LD, FAQ schema (where applicable), Breadcrumb schema, and Open Graph metadata are validated before deploy. Schema is treated as machine-readability hygiene, not as a citation lever; the editorial work above is what actually drives citation accuracy.
Fact-check cadence
Every term page shows a Last fact-checked date in its editorial footer. The cadence:
- Every new term batch runs through an independent research-agent audit before commit, with the agent's old to new edit pairs applied verbatim.
- Weekly source-URL audit via
scripts/audit-sources.mjs. Dead links are replaced or removed, not silently left to rot. - Status freshness sweeps. The "Status in 2026" sections are revisited monthly against current vendor announcements; every substantive edit bumps the entry's
lastFactCheckedstamp.
The fact-check passes are not optional or batched at end-of-month. Each new entry triggers them as part of the publish workflow, and the workflow itself has been refined across the corpus as repeat failure modes (date-year off-by-1 errors, fabricated footnote methodology, body-vs-footnote drift) get added as specific pre-commit gates.
What the workflow does not guarantee
We do not promise zero errors. We promise: every error gets a public correction with a dated changelog entry on the affected term, the workflow gate that should have caught it gets tightened, and the failure pattern is published as a memory rule that future writes have to honor. Editorial discipline is a moving baseline, not a fixed state.
How this connects to other parts of the site
- The citation-tracking page describes the workflow for moving citation status badges from
untestedtocitedornot-cited. - The cluster-discipline page describes the consistency rules that apply when an entry belongs to a cluster of 5-10 related concepts.
- The why-this-exists page describes the brand positioning that the editorial discipline backs up.
Other About pages
- Citation trackingHow the citation status badges on each term page move from untested to cited or not-cited. The multi-source signals, the discipline, and the measurement gaps we openly acknowledge.
- Cluster disciplineHow GEO Glossary keeps related entries consistent. The 5 consistency rules that apply to clusters of 5-10 related concepts, and why cross-page consistency is a load-bearing trust signal.
- Why this existsWhy GEO Glossary is positioned as an editorial-first, vendor-neutral, indie-maintained terminology reference for AI search in 2026 (we are not aware of another reference combining all three properties with public editorial methodology, but cannot claim to be the only one). The brand positioning, the founder lineage, and what we are explicitly not.